The Aminé x New Balance 740v2 collaboration is poised to make a significant impact on Upcoming Releases in the footwear industry. This new team effort brings back a classic shoe with a modern twist. The popular rapper Aminé and the well-known shoe brand New Balance have joined forces to create something special. Set to arrive on November 1st, 2024, this shoe is already creating a buzz among sneaker fans. We at Sneakerhype are thrilled to share more about this unique creation.
Colors with a story
The new 740v2 comes in a striking blue and orange color scheme. These colors aren't just for show - they have a special meaning. They're inspired by Benson Polytechnic High School, also known as Benson Tech, where Aminé started his music journey. This personal touch adds depth to the shoe's design. The 740v2 is an updated version of an older New Balance model from around 2010. It keeps the classic look but adds new features, like an improved sole for better comfort. Aminé's connection to his roots shines through in this design, making it more than just a shoe. It's a nod to where he came from and how far he's come in his career.
Aminé's journey in sneakers and music
Aminé's love for sneakers started early in his life. As a child, he often drew shoe styles inspired by his favorite basketball players. This early interest in shoes grew alongside his music career. Aminé's involvement with New Balance began with him taking part in several of their campaigns. This led to his first team effort with the brand, showing how his two passions - music and sneakers - came together. His work with New Balance fulfills a childhood dream, blending his musical creativity with shoe design. The 740v2 is not Aminé's first project with New Balance. He has already created other popular shoes with the brand, like the 610T "Mooz" and the 610S "Mini Mooz".
The return of a classic
The 740v2 brings back a beloved shoe from New Balance's past. Known for its comfort and good performance on roads, the original 740 was a long-time favorite among fans. This new version keeps the old-school look from the early 2000s but adds fresh colors and finishes for today's style. At Sneakerhype, we're excited about the chance to offer this special shoe to our customers. While it's not available for purchase yet, we're looking forward to its release.
